The Master Plan

Urban Design 'Node+Loop' type for UED(Urban Entertainment Center) Natural customer circulation, program persistence, store efficiency maximization, easy maintenance, theme flexibility Plan Focus - Select mall type suitable for theme and site type. - Store size to efficiently respond to MD strategies - The utility of the main event spaces inside and outside. - Attracting anchor tenants leads to a rise in small and medium stores. - Public Walkway Plan contributing to publicness and business feasibility. Land use plan Site split required - commercial site secured for hotel attraction by business strategy. Demand for site division for sale of efficiency apartment. Deploy important facilities in each corner in an active response to the disadvantages of triangular land; Empty land at the entrance of east, west, south, north -> Connect east-west to mall, south-north to public walkways Layout Plan Alternative Analysis Elements - Introduction of anchors to overcome urban street aesthetics, balance of overall planning, independence of each unit, collision between masses, accessibility and cognition, triangular land shortcomings. Circulation Plan Vehicle Circulation - Total circulation seperation of customer vehicle and service vehicle. One-way system. Separation of parking lanes by major facilities and securing drop-off space. Pedestrian Circulation Yeongdeungpo Station~Yeongdeungpo Market -> Key Walk Axis in Yeongdeungpo Business Area Munrae Station~Yangpyeong-ro -> New Commercial Axis Pedestrian Priority Road -> Commercial axis linked to Gyeongin-ro Public walkways -> Natural pedestrian guidance to project sites;